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Research papers

The changing language of young Spanish consumers

The role of brand names in the language of young consumer s is obvious, and raises various type of questions. For practical reasons , we will divide there into three types. a. what is the basis tor the repercussion on the name brands on the...

Catalogue: Seminar 1992: Children And Young People- Are They The New Consumers?
Author: Alejandro Suarez Antelo
June 15, 1992
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Citation

Antelo, A. S. (1992a, June 15). The changing language of young Spanish consumers. ANA - ESOMAR. Retrieved April 28, 2024, from


https://ana.esomar.org/documents/the-changing-language-of-young-spanish-consumers